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Product Marketing Manager



Marketing & Communications, Product
Berlin, Germany · Tallinn, Estonia · Berlin, Germany · Tallinn, Estonia · Remote
Posted on Tuesday, January 16, 2024

Become our Product Marketing Manager

We are looking for a Product Marketing Manager who will be responsible for developing and executing marketing strategies that effectively communicate the features and benefits of our products. This role requires a deep understanding of our customers' needs and the competitive landscape. You will work closely with the product development and sales team to ensure our products meet and exceed market expectations.

Who we are

We are INZMO, one of the fastest-growing insurtech startups in Europe. Founded in 2016, we are helping people protect their rental homes and belongings. With more than 70,000 customers and over 400% growth in 2022, INZMO has gained recognition in the market and secured investments from several insurers in Europe.

Our goal is to provide the best financial services for tenants and landlords to eliminate the risk and hassle in the rental process. We believe the core innovation lies in understanding customer needs, struggles, and values.

We strongly believe that data should always guide our decisions. We are not afraid to try out new ideas and ask our users for feedback to build the best products for our customers.

We're offering you

  • An attractive remuneration package in line with the market - our annual starting salary is from 65K euros, that includes our Share Option Plan.
  • Options to work from home or at one of our two offices in Berlin and Tallinn.
  • Career opportunities in a growing company and an international team.
  • Freedom and trust to thrive yourself and achieve our mutual goals.

We expect you to be responsible for

  • Market intelligence: conduct market research to understand current trends, competitor strategies, and customer needs.
  • Product positioning: develop compelling messaging and positioning, differentiating our products.
  • Go-to-Market Strategies: plan and execute the launch of new products and manage the cross-functional implementation of the plan.
  • Content development: create and maintain marketing materials and sales enablement tools, including presentations, datasheets, case studies, and web content.
  • Customer engagement: collaborate with sales and customer success teams to gather customer feedback and identify opportunities for product improvements.
  • Performance metrics: measure and analyze the effectiveness of marketing strategies and adjust plans as needed to optimize results.

We would love you to have

  • Minimum of 3 years of experience in product marketing roles with proven track record.
  • Strong understanding of the product development process and agile methodologies.
  • Excellent communication and presentation skills.
  • Proven experience in working with cross-functional teams.
  • Strong analytical skills and experience with market research.

Join us now!


INZMO is one of the fastest growing insurtech startups in Europe helping people to protect their rental homes and belongings. The company is also the No. 1 providing zero-deposit solutions for EU renters.

We're on a mission to be the worlds most customer-centric insurance company with a simple mission to remove all "ugly" in insurance.

We believe the core innovation lies in understanding customer needs, struggles and their values. We design our services around this purpose - this is what makes us authentic. We put the customer first. Always. We think big, take risks, innovate constantly, hire the best and put high efforts to earn customers trust.

We are the forth-runner in insurance innovation and set the new standard. With more than 70,000 customers and over 400% growth in 2022, INZMO has acquired the recognition and investments from several insurers in Europe. In 2017, the company was recognised as the best fin-tech company in the StartUp Europe Awards by European Commission and in 2019 awarded as the Insurance Shaper of the Year.

Founded in 2016
Co-workers 22