Senior Brand Manager
Calvin Risk
Marketing & Communications
foshan, guangdong, china
Posted on Mar 25, 2026
Job Description
- Brand Design: Lead consumer researches to develop qualified brand concept, benefit and claims that addresses Chinese consumers’ unmet needs.
- Brand Communication upgrade: Lead creative agencies to develop communication ideas for the cultural nuances of Chinese consumers.
- Key offline banners business management: define channel strategy & action plan for the portfolio via deep analysis and shopper understanding.
- Shopper Based Design project to lead multifunction team to reflect offline shelf holistic design.
- Handling social planning and in-house MCN.
- Strong leadership and ownership to think, act, and plan as business owner.
- Passionate about brand building, has strong interest in BIG (brand building/innovation/GTM) skillset acquisition.
- Solid understanding of channel and category KBD, as well as customer and shopper insights. Good at storytelling and customer sell in.
- Strong interpersonal and collaboration skill to work well with internal and external parties.